Introducing… Indulge – Cake Beauty’s NEW! & First Ever Eau de Parfum


Long awaited & years in the making, Heather Reier, President & Founder  of Cake Beauty is bursting with excitement as she finally unveils Cake Beauty’s new and first ever ‘eau de parfum’, indulge.

Reier describes indulge as a sensory experience that is the epitome of Cake Beauty™ :  fresh & sassy, girly & gourmand, sweet & sophisticated.  Inspired by pure indulgence, Reier says: “A woman’s everyday encounter with her fragrance should elicit feelings of joy and instant gratification. Indulgence is good and our new fragrance is created to give a woman a piece of indulgence that lingers throughout the day.”

A labour of love, Heather has poured her heart into cultivating each layer of this cake.  It all started with a base of vanilla, the cornerstone of Cake Beauty.  The middle of the fragrance takes the scent to the next level of sophistication with the addition of rich florals.  The fragrance is topped off with caramel, island sugar cane and a splash of juicy orchard fruits to capture the essence of all that is girly & gourmand.

Indulge in the perfect scent for both day and night.  Wrap yourself in a new level of scent-sational sweetness & sophistication and leave others longing for more.  Indulgence is good.



top:  citrus sparkle, fresh and juicy orchard fruits, caramel syrup, island sugar cane and star anise

heart:  heart of rich florals of jasmine, rose, lilly of the valley and water lilly

base:  soft delicate musk, warm and creamy asian wood, sweet powdery notes with an indulgence of vanilla absolute


PRICE: $48 (50ml / 1.7 fl.oz)



Cake Beauty is an indulgent bath, body and hair care line with multi-purpose product offerings that are infused with natural, raw ingredients, the cornerstone of Cake’s success.  All Cake products are 100% paraben free formulas that are 90-95% naturally based.

7 Responses to Introducing… Indulge – Cake Beauty’s NEW! & First Ever Eau de Parfum

  1. Izy August 22, 2011 at 4:22 PM

    I love everything cake. Must try this!

    • admin August 22, 2011 at 9:32 PM

      Cake is great! But it’s fattening =(

  2. brianna August 22, 2011 at 4:44 PM

    orchard fruits and caramel syrup… hmmm yum!

    • admin August 22, 2011 at 9:36 PM

      It’s too sweet… But hey the Parfum should be sweet in smell! Might make you want to go to the bakery.

      • Ninsara August 23, 2011 at 12:35 AM

        Haha cake, bakery! It does make sense.

  3. Dianna August 22, 2011 at 4:48 PM

    I’ve used a cake shower gel and loved it. Will check it out soon.

    • admin August 22, 2011 at 9:37 PM

      Dianna, it must have felt like your covered all over in cake.


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